K-Pop Innovation: The Future of Korean Innovation That Took the World by Storm - Hardcoverby Jangwoo Lee (Author), Lynn Pyun (Translator) K pop's remarkable global popularity is no coincidence. Its success cannot be attributed to a talented individual or a set of favourable government policies but is instead the result of continuous innovation by risk taking entrepreneurs. For the first time in English, this book presents a focus on the managerial and structural features of the K pop industry to unpack the resounding success of K pop